Nomsa Guide
  • 👋About Nomsa
  • Campaign Guide - General
    • 🚀How to send a campaign?
  • Campaign Guide - Email
    • 📧Email Campaigns - Basics
      • Scheduled Sending
      • Bounced Emails and Halted Campaigns
      • Email Statistics
      • Formatting your Message Template
      • Variable Fields
      • Unique URL Link per Recipient
      • Pasting Content from Microsoft Word
      • Manage your Unsubscriptions
      • Understanding Unsubscriptions
    • 🔐Sending Password-Protected Emails
      • Tutorial
  • Campaign Guide - SMS
    • 📲SMS Campaigns - Basics
    • SMS Onboarding Overview
      • How do I send SMS
  • Campaign Guide - Telegram
    • 🤖Telegram Campaigns - Basics
      • Add Telegram Bot Token in Nomsa
      • Instructions for Recipient Onboarding
      • Use the Bot in the Campaign
      • Telegram Formatting
      • Telegram Bot Statistics
  • Api Guide
    • 📖Overview
      • API Response Formats
      • Bearer Authentication
      • Generate your API Key
      • Rotate your API Key
    • 📨Programmatic Email API
      • Custom From Address
      • Tracking Email Status
      • Send Email API
        • From Name and From Address
        • CC and BCC
        • Recipient Blacklist
        • Email Tagging and Classification
        • Email Body
          • Embedding Images
            • Linked Images
            • Content-ID Images
        • Attachments
        • Rate Limit
      • Get Email by ID API
      • List Emails API
    • 📬Programmatic SMS API
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  1. Campaign Guide - Email
  2. Email Campaigns - Basics

Email Statistics

PreviousBounced Emails and Halted CampaignsNextFormatting your Message Template

Last updated 11 days ago

The campaign dashboard shows you all the campaigns that you have sent in the past. Campaigns with an export button mean that there are errors or invalid emails in that particular campaign.

You can click into your campaign to see the breakdown of the summary stats.

Types of Status for Email

Email campaigns would generate two types of status:

  1. SENT: Your email was successfully delivered to the recipient

    • In your campaign delivery report, the status for successfully delivered emails will read “success”. If recipients have already opened the emails, the status will be “read”.

You generally would not have any ERROR status. To see the entire list of invalid emails, you need to click on the Export button.

Once you click on the Export button, you will get a CSV file with the following columns.

Error Codes
Description & Follow-up Action

Blacklisted

The email recipient is not valid and might not exist. You have sent emails to this invalid email address before and we have added this email address to Nomsa's blocklist given that the email address is invalid.

Action: Please remove this email address from your contact list. If you think this email address is blacklisted mistakenly, please contact us.

These are hard bounces and they are invalid emails. No real human is using these email addresses. The email recipient is not valid and might not exist. We will be adding this recipient to our blacklist and we will not send emails to this recipient again for any future campaign.

Action: Please remove this email address from your contact list.

Note: email distribution lists (i.e. group email addresses) will also be hard bounced. Action: please use individual email addresses in the CSV recipient list.

The email inbox might be full or the person might have an out-of-office message.

Action: None. You can continue to send emails to these recipients in the subsequent campaign.

Error

Incorrect email formatting. Please check for typo, space, and symbols and amend this email address.

Action: Check for typo, space, and symbols in the recipient field and amend the email address.

INVALID: The email address was not valid. It could be a .

📧
soft or hard bounce
Hard bounce
Soft bounce