Nomsa Guide
  • πŸ‘‹About Nomsa
  • Campaign Guide - General
    • πŸš€How to send a campaign?
  • Campaign Guide - Email
    • πŸ“§Email Campaigns - Basics
      • Scheduled Sending
      • Bounced Emails and Halted Campaigns
      • Email Statistics
      • Formatting your Message Template
      • Variable Fields
      • Unique URL Link per Recipient
      • Pasting Content from Microsoft Word
      • Manage your Unsubscriptions
      • Understanding Unsubscriptions
    • πŸ”Sending Password-Protected Emails
      • Tutorial
  • Campaign Guide - SMS
    • πŸ“²SMS Campaigns - Basics
    • SMS Onboarding Overview
      • How do I send SMS
  • Campaign Guide - Telegram
    • πŸ€–Telegram Campaigns - Basics
      • Add Telegram Bot Token in Nomsa
      • Instructions for Recipient Onboarding
      • Use the Bot in the Campaign
      • Telegram Formatting
      • Telegram Bot Statistics
  • Api Guide
    • πŸ“–Overview
      • API Response Formats
      • Bearer Authentication
      • Generate your API Key
      • Rotate your API Key
    • πŸ“¨Programmatic Email API
      • Custom From Address
      • Tracking Email Status
      • Send Email API
        • From Name and From Address
        • CC and BCC
        • Recipient Blacklist
        • Email Tagging and Classification
        • Email Body
          • Embedding Images
            • Linked Images
            • Content-ID Images
        • Attachments
        • Rate Limit
      • Get Email by ID API
      • List Emails API
    • πŸ“¬Programmatic SMS API
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On this page
  • What is an unsubscription, and where can recipients find it in Nomsa emails?
  • Why does an unsubscribe option exist?
  • What does it mean for campaign owners?
  • What do I need to know as a campaign owner in Nomsa?
  1. Campaign Guide - Email
  2. Email Campaigns - Basics

Manage your Unsubscriptions

Recipients requesting to unsubscribe from your campaigns are to be expected. How will you know when they do, and how can you prevent it?

PreviousPasting Content from Microsoft WordNextUnderstanding Unsubscriptions

Last updated 1 year ago

What is an unsubscription, and where can recipients find it in Nomsa emails?

Nomsa allows for recipients of email campaigns to indicate their wish to unsubscribe from future emails sent by your agency.

This feature is present at the the footer of Nomsa emails:

Why does an unsubscribe option exist?

What does it mean for campaign owners?

As a campaign owner, you will receive a weekly unsubscription digest.

Please exercise your best judgment to determine whether or not to remove these recipients from your mailing list based on the content of your email.If your email is promotional in nature, please remove these recipients from your mailing list to respect their wishes.However, if you believe that your emails are essential and/or compulsory in nature e.g. emails informing of medical test results, appointment details, other regulatory/administrative content, it will be your discretion on whether to remove the recipient from the mailing list.

What do I need to know as a campaign owner in Nomsa?

  1. On your campaign dashboard, you will be able to see how many unsubscribe requests have been made after your campaign is sent.

2. The delivery report on your campaign dashboard provides information on unsubscription requests and the recipients’ reasons for 30 days after sending is completed. This is to help you with cross-checking with your mailing list to ensure these unsubscription requests are honoured.

Do note that if a recipient unsubscribes some time after the campaign is sent, you will still receive the unsubscription notification via email regardless of how long ago the campaign was sent. E.g. if Mary unsubscribes in June, when your campaign was sent in March, you will still receive the unsubscription notification via email in June.

3. In the recipient unsubscription flow, they will be asked for the reason for their unsubscribe request (e.g. they no longer want to receive emails from this campaign, they never signed up, etc.). This helps you gather more information on your campaigns and why people unsubscribe.

In order to comply with Spam Control and align with international bulk email practices ( or ), all emails sent from Nomsa contain an unsubscribe option in the standard footer for recipients to unsubscribe to future emails that are promotional in nature, or not to their interests.As a data controller since you manage the recipient lists, you should also ensure good data control and privacy protection, and respect their unsubscribe wishes.

πŸ“§
CAN-SPAM Act
EU’s ePrivacy Directive